Automotive Performance Brands - Yokohama Tire Giving Away Over 400 LA Auto Show Tickets

FULLERTON, Nov. 21, 2012: Yokohama Tire Corporation (YTC) is giving away more than 400 free tickets to the Los Angeles Auto Show, which will be held at the LA Convention Center from November 30 through December 9. YTC, the “Official Tire of the LA Auto Show,” is conducting a contest on Facebook where lucky consumers can win tickets – including some to Sneak Preview Night – by entering at www.facebook.com/yokohamatirecorp.

YTC’s LA Auto Show ticket contest runs through November 25 and is available to all Southern California residents, according to Theresa Palang, Yokohama manager of public relations and digital marketing. “As a major sponsor of the show for the past seven years, we want to help create excitement and engage consumers. This will be fun for all involved.”

Palang said 100 winners will receive a four-pack of tickets good for any day during the show’s two-week run. Five winners will be chosen for the grand prize: two $125 tickets to Sneak Preview Night on November 29. “This is the LA Auto Show’s festive charity event,” said Palang. “Consumers can enjoy hors d’oeuvres and get a behind-the-scenes preview of the cars before the show opens to the public. It’s a great way to beat the crowds and be part of a worthy cause.”

Yokohama Tire Corporation is the North American manufacturing and marketing arm of Tokyo, Japan-based The Yokohama Rubber Co., Ltd., a global manufacturing and sales company of premium tires since 1917. Servicing a network of more than 4,500 points of sale in the U.S., Yokohama Tire Corporation is a leader in technology and innovation. The company’s complete product line includes the all-new AVID Ascend� – the first mass-market tire using Yokohama’s breakthrough orange oil technology – as well as tires for high-performance, light truck, passenger car, commercial truck and bus, and off-the-road mining and construction applications. For more information on Yokohama’s extensive product line, visit www.yokohamatire.com.

Connect with Yokohama Tire Corporation: www.facebook.com/yokohamatirecorp, www.twitter.com/yokohamatc