The Auto Channel
The Largest Independent Automotive Research Resource
The Largest Independent Automotive Research Resource
Official Website of the New Car Buyer

Breakfast at the Brickyard

27 May 1999

ChannelSEEK Partners with The Auto Channel To Bring "Breakfast at the
Brickyard" To Web Surfers

"Breakfast at the Brickyard" features in-depth interviews with participants
in the greatest spectacle in racing, the Indianapolis 500.  Drivers, team
owners, crew chiefs, and Indy Racing League Association personnel
participate in the five hour show that webcasts all of the qualifying
events and behind-the-scene activities leading up to the race.

"Breakfast at the Brickyard" is produced annually by ABC-TV affiliate WRTV Ch. 6
for the Indianapolis market.  This is the third year that The Auto Channel will
be carrying the show live over the Internet.  At the conclusion of the 5 hour live show,
Breakfast at the Brickyard will be automatically archived for continuous 
on-demand access.

ChannelSEEK provides links to thousands of live and pre-recorded streaming
media webcasts. ChannelSEEK is unique in offering both webcasters and
viewers an open, non-player/content specific, streaming media site. As a
result, ChannelSEEK offers the broadest spectrum of available streaming
media content on the Web. ChannelSEEK's webcasting partners include The
Auto Channel, CNN, the House of Blues, Pseudo, the Rolling Stone Network,
and hundreds of other webcasters. ChannelSEEK offers many services designed
to simplify the web user's experience such as automatic time correction of
the event to the viewer's time zone and the ChannelSEEK Event Notification
System ("Remind Me"). The "Remind Me" service is free and available through
ChannelSEEK's website and through affiliated sites. Visitors browsing
through upcoming webcast events can click on a "Remind Me" button to
receive a reminder e-mail prior to the event so they don't miss the show.

The Auto Channel, (http://www.theautochannel.com) offers more than 600
streaming media programs, covering all aspects of the automotive world,
from documentaries to do-it-yourself programs, and competitive events.
Programs such as RACELINE; INSIDE TRACK; AMERICA ON THE ROAD; AUTOWORLD;
SPEEDWAY HEAT; OPEN ROAD RADIO; DRAG RACING TONIGHT; and AUSTRALIAN INSIDE
MOTORSPORTS. Archives of past episodes are available on a continuous
on-demand basis and can be accessed through ChannelSEEK's Streaming Media
Guide.

The Auto Channel is an example of the immense and growing diversity of
international, national and local programming including; concerts, movies,
news, sports and multimedia educational programming available to viewers
via ChannelSEEK, the Internet's premier streaming media guide. Video2Net, a
division of The Auto Channel is supplying the technical webcasting
expertise for Breakfast at the Brickyard. Video2Net has pioneered video on
the net and has been producing, encoding, and streaming since the start of
the webcast industry.