Toyota Announces Value-Driven Prices for the All-New 4Runner V6

TORRANCE, Calif., Nov. 25, 2002; Toyota Motor Sales, U.S.A., Inc., released manufacturer's suggested retail prices (MSRP) today for the all-new 2003 4Runner mid-size sport utility vehicle (SUV) with a new V6 engine. The all-new 4Runner V8 was launched in mid-October. The 4Runner V6 arrives at dealer showrooms in December 2002.

The 2003 4Runner is significantly larger and roomier than its predecessor. With more size and room comes the need for more power. 4Runner delivers with an all-new 4.0-liter V6 aluminum engine with variable valve timing with intelligence (VVT-i). The new lightweight engine is Toyota's first all-aluminum engine in a light truck. It features a new linkless electronic throttle control system with intelligence (ETCS-i) that helps improve performance and increase fuel economy. The new V6 will deliver 245 horsepower at 5,200 RPM and will generate one of the highest six-cylinder torque capabilities in the mid-SUV segment with 282 lb.-ft. of torque at 3,800 RPM.

In addition to the added power, the new engine is EPA-certified as a Low Emission Vehicle (LEV) with preliminary EPA city/highway gas mileage of 18/21 mpg for all 2WD models and 17/21 for all 4WD grades.

The base MSRP for the SR5 4x2 grade will be $27,205, an increase of $870, or 3.3 percent. An MSRP of $29,480 for the SR5 4x4 represents an increase of $605, or 2.1 percent.

The MSRP for the all-new Sport Edition will range from $29,000 for the 4x2 to $31,275 for the 4x4.

Excellent value on the Limited grade is reflected through a base MSRP of $33,405 for the 4x2, a reduction of $50, or 0.1 percent. An MSRP of $35,680 for the Limited 4x4 represents a decrease of $425, or 1.2 percent less than the previous generation.