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NASCAR Series Drivers to Speak at 20th Annual Black Heritage Celebration

ATWATER, Calif.--Feb. 1, 20058, 2005--Riverside Motorsports Park, LLC announces that it is sponsoring two speakers from the motorsports industry's nationally acclaimed Drive for Diversity (D4D) program at the 20th Annual Black Heritage Celebration hosted by Merced College, Merced, Calif., on February 27, 2005. Drive for Diversity is an initiative endorsed by NASCAR and managed by Access Marketing & Communications of Charlotte, N.C., to create a pipeline of talented diverse and female drivers and pit crew members for the racing industry. At the Black Heritage Celebration event, Mr. Morty Buckles and Ms. Allison Duncan will speak about their personal experiences as D4D drivers in the NASCAR Dodge Weekly Series (NDWS).

Morty Buckles, a resident of Stone Mountain, Ga., began racing in World Karting, which led to his racing NASCAR stock cars. During the 2004 inaugural season for Drive for Diversity, he drove the Number 54 National Guard Ford for Belnavis Racing. Splitting the season between Southampton Motor Speedway in Capron, Va., and Motor Mile Speedway in Radford, Va., Morty posted five top-five and 15 top-ten finishes in 19 NASCAR Dodge Weekly Series Late Model Stock Car events.

Allison Duncan, of San Rafael, Calif., has a successful history of sports car and endurance racing, including being the highest-finishing female in the history of the Rolex 24 Hours of Daytona, a feat she accomplished in 2000. During 2004 with Drive for Diversity, she drove the Number 94 Miller Lite/Sunoco Chevrolet for BH Motorsports at Hickory Motor Speedway. Allison finished the 2004 campaign with six top-five and 16 top-ten finishes in 18 races. During 2005, she will drive the Number 20 Bill McAnally Racing/Richard Childress Racing Development Program (BMR/RCR) Chevrolet Monte Carlo in NDWS events at Stockton 99 Speedway in Stockton, California.

"We are pleased to sponsor the D4D speakers in this event in Merced and introduce both the benefits of the Drive for Diversity program and the talents of these drivers to Northern and Central California," commented John Condren, CEO of Riverside Motorsports Park. "Motorsports is an industry that is proactively creating opportunities for minorities and women in every capacity and aspect of the business."

The Black Heritage Celebration, sponsored by the Merced College Extended Opportunity Programs and Services (EOPS) and University of California, Merced, will take place Sunday, February 27, at the Merced College Theater starting at 2:00 p.m. The celebration is free of charge and the public is invited to attend.

About Riverside Motorsports Park

Riverside Motorsports Park, LLC is a California corporation dedicated to the development of a world-class motorsports and regional family recreation center in California. Since 2003, the company has filed a Notice of Preparation and has initiated an Environmental Impact Report for development of a 1,200-acre, eight-venue motorsports park in Merced County. For more information, see the company's Web site at www.RMPracing.com.

About Drive for Diversity

Drive for Diversity is a diverse driver and crew member development program created and managed by Access Marketing & Communications, a Charlotte-based multicultural marketing firm founded in 2003 by The Radiate Group and Calhoun Enterprises. In 2005, the program will support up to eight drivers in the NASCAR Dodge Weekly Series and 12 crew members in the NASCAR Busch Series, NASCAR Craftsman Truck Series and NASCAR Grand National Division. Drive for Diversity is an initial step in a long-term solution to diversify NASCAR's participant and audience base. For more information, see the program's official website at www.DriveforDiversity.com.