'VIP Cruiser' Packages Still Available for Woodward Dream Cruise

DETROIT, July 28 -- MotorCities National Heritage Area will begin mailing special "VIP Cruiser" packages to thousands of Woodward Dream Cruise participants and fans beginning August 1. The VIP Cruiser packages, the first ever offered in conjunction with the Dream Cruise, are being made available to just 12,500 registrants for $25 each. The packages provide special access to select automotive activities throughout the greater Detroit area in August, a limited edition Woodward Dream Cruise plaque, and discounts and benefits worth more than $100.

"The idea of a VIP Cruiser program hit us as a great way to get people more integrally involved in the Dream Cruise itself and in the activities and opportunities surrounding it," said Gary R. Familian, Managing Director of MotorCities National Heritage Area. "It will provide 12,500 Dream Cruise fans an actual commemorative plaque of the Cruise and will also give them discounts on official Woodward Dream Cruise merchandise and other products."

MotorCities has already announced a half dozen special offers as part of the VIP Cruiser program and will be announcing additional offers between now and the actual cruise on August 16. In addition to the discounts on Dream Cruise merchandise, the packages offer 25% off on annual membership to The Henry Ford, two for one entrance to the Walter P. Chrysler Museum, free membership in MotorCities National Heritage Area, and a variety of other discount offers.

Proceeds from the sale of the VIP Cruiser packages will go to the nine host communities along the route to help defray costs of running the Woodward Dream Cruise and to MotorCities National Heritage Area for creating and managing the program.

"We still have some packages left but expect to sell out well before the Cruise begins," said Dale Dawkins, president of WDC, Inc. "We think they'll be a real hot commodity during Dream Cruise week."

VIP Cruisers must register online and can do so at http://www.motorcities.org/ , http://www.detnews.com/joyrides , or http://www.woodwarddreamcruise.com/ .