Subaru of America Announces Sales Increase for January 2009

Record Sales for the 2009 Subaru Forester - Up 115% Percent -

CHERRY HILL, N.J., February 3, 2009: Subaru of America, Inc. today announced an 8 percent sales increase for January 2009 over last year's January results. Sales for the 2009 Subaru Forester broke records with 5,162 units sold in January 2009 versus 2,402 units in January of last year - an increase of 115 percent overall.

This increase follows strong 2008 sales where Subaru was the only full-line brand with positive sales results and set its highest market share in over 20 years.

"In January, we maintained the momentum we established in 2008. The fundamentals - our products and dealers - are strong for Subaru." said Tim Colbeck, vice president of sales for Subaru of America, Inc. "The value, performance and durability of our product line-up keeps us well-positioned for the current market."

"At the recently completed NADA meeting, our dealer attitude was very positive," said Tom Doll, executive vice president for Subaru of America. "Our sales continue to do well primarily due to our retailers' positive attitudes toward our products, our marketing, lease and financing programs and the Subaru brand."