The Auto Channel
The Largest Independent Automotive Research Resource
The Largest Independent Automotive Research Resource
Official Website of the New Car Buyer

Seat Celebrates Best Ever Used Car Sales


PHOTO (select to view enlarged photo)

MILTON KEYNES – UNITED KINGDOM – June 30, 2009: SEAT is celebrating a brace of sales records, as the Spanish brand’s used car success continues to go from strength to strength.

The latest figures show SEAT UK Used Cars enjoyed a bumper sales spree last month, notching up no fewer than 915 vehicles in May – smashing the previous best by some distance and setting a new record for used car sales in the process.

The stylish Ibiza supermini led the avalanche of used car sales, followed by keen interest among SEAT dealers in the Leon family hatch and Altea MPV.

Meanwhile, SEAT UK’s biggest ever ‘closed auction’ of late model, low mileage, approved used vehicles saw dozens of the Spanish brand’s UK dealers vie to get their hands on the 200-plus cars on offer.

And the result of the Super Sale, held at Fleet Auction Group in Leicester? Another record for SEAT, with every vehicle on offer finding a new home with one of the brand’s 100-plus dealers. The prices paid also clearly indicate how keen buyers are to add to their stock of sporty Spanish models, with transaction values averaging a very impressive 105% of the latest ‘CAP clean’ estimates.

An understandably pleased David Ardern, SEAT UK Used Car Manager, said: ‘The success of May’s used sales very clearly demonstrates the growing appeal of SEAT to both new and used car buyers.

‘At a time when, for most people, every penny counts, the simple fact is that SEAT’s used car offering is showing itself to be incredible value for money.

‘From Ibiza right through to Altea Freetrack 4 we offer cars that deliver sporty style, generous equipment, dynamic performance and great quality. The appeal of these cars is clear, which is why our dealer network is so keen to bid for the very best used examples.’