Chinese Car Maker BYD at 2010 Detroit Auto Show
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Washington DC January 20, 2010; The AIADA newsletter reported that China's carmakers are becoming regular fixtures at international auto shows, and China's BYD Auto Inc. is back in Detroit for the second year in a row.
According to The Detroit News, BYD, which stands for "Build Your Dreams," is displaying its e6 battery-powered electric sedan at the North American International Auto Show and hopes to sell it in the U.S. later this year.
BYD is one of China's most ambitious carmakers, proclaiming at the show’s preview for media that it aimed to become China's No. 1 automaker by 2015 – and the world's biggest by 2025. While some scoff at China’s auto makers and their self-proclaimed ambition, others caution that while Chinese auto makers may stumble at the outset, as the Koreans and Japanese before them did, they will become serious global competitors – and sooner, rather than later.
About half a dozen Chinese automakers, including Shanghai Automotive Industry Corp., BYD Auto, Geely Automobile Holdings and Chery Automobile, have the ambition and potential to develop the capabilities to produce vehicles that can be sold anywhere in the world, analysts say.
This year, BYD is the only Chinese carmaker staging a full display at the Detroit show.
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