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Porsche Appoints New Manager of Product Communications for U.S. Market


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ATLANTA--May 27, 2011: Today, Porsche Cars North America (PCNA) announces the appointment of Nick Twork (31) as Manager, Product Communications. Reporting to Steve Janisse, General Manager, Public Relations, Twork will oversee product related media activities of Porsche in the U.S. market.

"Nick is an excellent addition to Porsche and to PR team," says Janisse. "His industry experience, product knowledge, extensive media contacts and enthusiasm for the automobile are all helpful attributes to lead our product communications team."

Twork joins Porsche from GM where he spent the past two years of his career managing PR activities for Cadillac.  Based in Atlanta, he will be leading the PCNA product PR team.

As part of the realignment of responsibilities within the team, Gary Fong becomes Product Experience Manager and Dave Engelman becomes Media Relations Manager, reporting to Twork.

In their new roles, Fong will manage media fleet operations and placement while Engelman will manage creation and distribution of media materials and product related media inquiries.