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Ferrari Announces New Snow and Ice Driving School: The 2012 Winter Driving Experience in Aspen, Colorado


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ENGLEWOOD CLIFFS, NJ--Sept. 22, 2011: Ferrari North America is pleased to announce its 2012 Winter Driving Experience, the Prancing Horse's first American snow and ice driving school.

Based on the "Pilota on Ice" programs offered in Italy, the Winter Driving Experience is Ferrari's newest and most dynamic driving program.  The two-day course, scheduled to launch in January 2012 and run until the early Spring, has been specifically developed with the FF in mind to highlight the versatility and functionality of the all-new 4 seat Ferrari model.

The beauty and topography of Aspen, Colorado offers the perfect backdrop for the custom-made snow and ice course that Ferrari will build to showcase the FF model's potent abilities. The new GT debuts the Ferrari-designed 4RM all-wheel drive system, which enables the FF to retain the sporty and dynamic driving characteristics typical of a Ferrari while providing the added traction necessary in low-grip situations. Owners will conduct snow and ice driving exercises using a fleet of 8 specially prepared FFs.

The course is aimed at elevating the driver's skills in challenging conditions while offering an exclusive 3 day-2 night stay in one of the most beautiful areas of the North American Rockies.

Additional program details can be found at Experience Ferrari. Information on guest services as well as questions on the program can be acquired through the Ferrari Concierge at 866-551-2828.