Beat the Traffic to Participate in ITS America Annual Meeting in National Harbor

CEO to present eco-driving iPhone App named "Drivee"

-Company to showcase new API as well as mobile applications leveraging crowd sourcing, and traffic content

SANTA CLARA, CA--May 15, 2012: Beat the Traffic® the fastest growing provider of traffic information for media and mobile devices, announced today that it will be making a valuable presence at the ITS America 22nd Annual Meeting and Exposition held on May 21-23 in National Harbor, Maryland. Beat the Traffic CEO Andre Gueziec will be a featured speaker at the event while the company will be exhibiting all features of its award-winning traffic reporting software system.

Gueziec will speak at ITS America's Eco-drive conference Tuesday, May 22, 2012 at 10:50am. Gueziec will introduce Drivee, an iPhone app designed to compute your vehicle's power and fuel usage characteristics and evaluate the motorist's driving. Drivee is a fun way to measure and lower your impact on the environment. Eco-driving, defined as "modifying one's driving behavior to maximize fuel economy, minimize carbon emissions and increase safety," is fully supported through this app by providing drivers statistical information on how to alter the way they drive on their most familiar routes to gain more eco-friendly results.

Located in close proximity to legislators on the federal, state and local levels, the ITS America meeting will focus on how ITS offers affordable solutions to the world's transportation challenges.

Mature in the industry and highly innovative, Beat the Traffic® will exhibit its State of the art mobile apps, crowd sourcing capabilities, forecasting features as well as its most recent API availability. Known for its ability to provide accurate traffic reports and chosen by 60 media outlets in North America, Beat the Traffic® is well trusted by over 2 million motorists who have downloaded the app to view traffic conditions and actively report incidents. Beat the Traffic® offers turnkey solutions for commercial mapping and logistics, with congestion forecasts based on historical data.

In the exhibit hall, Beat the Traffic will showcase its web presentation solution, an in-depth travel planning tool providing traffic conditions along high-traveled transportation corridors, enabling users to plan safe and efficient travel. The tool allows users to create personalized trips, and then deliver real-time traffic data as well as traffic forecasts along those routes, such as lane closures, construction work, traffic speeds and travel times. Key benefits include easy integration with your existing website and personalization with the addition of email alerts. Options include co-branding and while label versions.The most recent feature, Beat the Traffic's API allows integration of crucial data like speed data, trip times, traffic based routing and traffic camera images for your applications.

"So much is happening in the world of transportation and technology, making ITS America's annual meeting a key industry event" said Gueziec. "It's the perfect forum to share lessons learned and introduce our brand new API."

Beat the Traffic will also demonstrate its 3D traffic visualization technology specially designed for command and control centers. This unique solution enables local agencies to respond more quickly to emergencies and other major events by providing instant and intuitive access to key data.

At ITS 2012, Beat the Traffic will be on display with full features at Booth # 435.

About Beat the Traffic®
Based in Santa Clara, CA, Triangle Software LLC d/b/a Beat the Traffic® is the fastest-growing provider of vehicle traffic reporting solutions. Acclaimed for its visually-striking graphics, simple setup and user-friendly interface, Beat the Traffic® received the Television Broadcast magazine's NAB Top Innovation Award. Triangle Software is a National Science Foundation funded early innovator in traffic prediction and presentation science. Visit Triangle Software.