Renault Victorious at the 2012 Australian Mobile Awards

SYDNEY – Sept 4, 2012: Renault Australia has walked away victorious at the 2012 Australian Mobile Awards, winning 3 categories for the locally developed R.S. Challenge App.

The 2012 Australian Mobile Awards are an awards program recognising the best of the Australian Mobile Industry. The R.S. Challenge won 3 categories – Racing, Sports & Simulation, Arcade and Action & Adventure.

Renault launched the R.S. Challenge App in March 2012 and became the first Australian automotive brand to locally build a mobile 3D racing game based on a real Australian Racing Track.

The app was built by Renault Australia in collaboration with MobeSeek and Frosch Media.

Since the launch in March 2012, the R.S. Challenge App has had over 10,000 downloads and been played more than 50,000 times. The R.S. Challenge has proved quite addictive with over thirty-five percent of users playing the game more than ten times.

Justin Hocevar, Managing Director Renault Australia, said; “We are delighted to have received these awards at the 2012 Australian Mobile Awards. We are incredibly proud of our R.S. Challenge App and it is wonderful to see Australian mobile technology recognised at this prestigious level.”

James Sugrue, Director MobeSeek, said; "Through close collaboration with Renault Australia from the outset, R.S. Challenge has become a unique mobile platform that really engages Renault Sport Enthusiasts. These award wins are the direct result of Renault Australia's innovative stance to strategically embrace new mobile technologies."

The game can be downloaded free from the Apple app store. Due to the extraordinary graphics the R.S. Challenge is currently available exclusively on iPad 2 and iPhone 4 & 4S. The R.S. Challenge will be launching on iPad 3 in the coming weeks