MAZDA at 2012 LA Auto Show

IRVINE, Calif., Nov. 26, 2012p; Mazda North American Operations (MNAO) today confirmed the announcement of several North American vehicle debuts at the upcoming Los Angeles Auto Show. The all-new 2014 Mazda6 mid-size sedan, updated 2014 CX-5 compact SUV and face-lifted 2013 CX-9 mid-size SUV will make their first continental appearances. All vehicles are scheduled to be on sale this winter. A global debut from Mazda Motorsports as well as official timing and vehicle application for the U.S.-destined SKYACTIV-D 2.2-liter clean diesel engine also will share the stage.

"It's definitely an exciting time for the Zoom-Zoom brand," said Jim O'Sullivan, president and CEO, MNAO. "The long-awaited, redesigned 2014 Mazda6 will naturally receive much interest but let's not take away from our strong SUV lineup in the CX-5 and CX-9, which are segment leaders in their own right. Motorsports, an innate part of Mazda's soul, will have important news to share and last but most certainly not least SKYACTIV-D will be here. I have no doubt that consumers will look at Mazda's upcoming lineup with wide eyes, stirred hearts and driving inspiration."

Taking nearly identical design cues from the TAKERI Concept, the 2014 Mazda6 follows in the all-new footsteps and clean-sheet-of-paper approach of CX-5 to become the second production vehicle to feature the full breadth of the KODO "Soul of Motion" design language and also fully incorporate SKYACTIV® ^[1] TECHNOLOGY. Mazda6 will feature a new SKYACTIV-G 2.5-liter gasoline engine as well as new-to-market technologies in the Smart City Brake Support (SCBS) system, an automated safety feature designed to mitigate front-end collisions at low speeds, and i-ELOOP, a Mazda-developed capacitor-based brake energy regeneration system for improved fuel economy.

The 2014 CX-5 also will receive the SCBS system, which will be available as part of an upgraded Technology Package for Touring and Grand Touring models. At this time, CX-5 will not be equipped with i-ELOOP.

Both the 2014 CX-5 and 2014 Mazda6 will go on sale in January 2013.

Available at Mazda dealerships now, the 2013 CX-9 receives a mid-cycle facelift, immediately evident in its familial KODO design enhancements to the front and rear fascia. The three-row, seven-passenger SUV stalwart also becomes even more tech savvy with Mazda's next-generation audio and infotainment system that includes a 5.8-inch color multi-information touch screen display, updated Bluetooth® audio and phone connectivity, a TomTom technology-based in-dash navigation system, HD Radio„¢ Technology, Pandora® and Short Message Service (SMS) audio receipt and delivery.

Mazda Motorsports will unveil an all-new competition race car which will make its motorsports debut in January at the 2013 Rolex 24 at Daytona, the premier motorsports endurance race in the United States. The vehicle will be equipped with a turbocharged SKYACTIV-D 2.2L, making it the first diesel-powered competitor in the 51-year history of the 24-hour race. Upon build-completion, the diesel racing engine remained 63 percent OEM stock. Mazda will be seeking its 24^th motorsports class win.

More information on Mazda's Los Angeles Auto Show vehicle debuts as well as updates on its global business plans will be announced during a press conference on Thursday, November 29. The presentation will begin at 9:30 AM PST and will be held at the Mazda display booth located in the Los Angeles Convention Center's South Hall.

Mazda North American Operations is headquartered in Irvine, Calif., and oversees the sales, marketing, parts and customer service support of Mazda vehicles in the United States and Mexico through nearly 700 dealers. Operations in Mexico are managed by Mazda Motor de Mexico in Mexico City. For more information on Mazda vehicles, including photography and B-roll, please visit the online Mazda media center at www.mazdausamedia.com.

[1] SKYACTIV is a registered trademark of Mazda Motor Corporation (MC).