Mazda's January 2013 Sales
 Mazda 6 2013 |
IRVINE, CA--Feb. 1, 2013: Mazda North American Operations (MNAO) today reported January U.S. sales of 21,319 vehicles, representing a decrease of 11.2 percent versus last year.
Key January sales notes:
- Mazda CX-5 achieved second-best month ever with 5,244 vehicles sold.
- Mazda3 hits second best January sales since its launch in 2003 with 8,074 vehicles. SKYACTIV 1 TECHNOLOGY accounted for 74.0 percent of Mazda3 sales in January.
- Mazda5 records best January sales ever with an increase of 61.4 percent year-over-year totaling 1,880 vehicles sold.
- In the U.S., Mazda's total SKYACTIV TECHNOLOGY vehicle sales for January (comprised of the all-new 2014 Mazda6, CX-5 and certain models of Mazda3) account for 56.0 percent of the company's total sales for the month.
- The all-new 2014 Mazda6 began sales in January with 666 vehicles. The second model to launch with the full suite of SKYACTIV TECHNOLOGY and the new 2.5L SKYACTIV-G engine, dealers cannot carry enough inventory to satisfy demand at this point.
- January 2013 marked the best January month of sales for CX-9, accounting for a 1.4 percent increase YOY and a total of 2,116 units sold.
Mazda Motor de Mexico (MMdM) reported January sales of 2,023 vehicles, down 22.0 percent versus June of last year.
1 SKYACTIV is a registered trademark of Mazda Motor Corporation (MC).
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Month-To-Date |
Year-To-Date |
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Jan |
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Jan |
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% |
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% MTD |
Jan |
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Jan |
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% |
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% YTD |
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2013 |
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2012 |
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Change |
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DSR |
2013 |
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2012 |
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Change |
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DSR |
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Mazda2 |
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1,543 |
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3,030 |
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(49.1)% |
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(51.1)% |
1,543 |
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3,030 |
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(49.1)% |
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(51.1)% |
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Mazda3 |
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8,074 |
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9,200 |
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(12.2)% |
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(15.7)% |
8,074 |
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9,200 |
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(12.2)% |
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(15.7)% |
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Mazda5 |
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1,880 |
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1,166 |
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61.2% |
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54.8% |
1,880 |
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1,166 |
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61.2% |
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54.8% |
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Mazda6 |
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2,147 |
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4,929 |
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(56.4)% |
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(58.2)% |
2,147 |
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4,929 |
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(56.4)% |
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(58.2)% |
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MX-5 Miata |
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315 |
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306 |
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2.9% |
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(1.2)% |
315 |
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306 |
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2.9% |
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(1.2)% |
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RX-8 |
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- |
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18 |
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(100.0)% |
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(100.0)% |
- |
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18 |
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(100.0)% |
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(100.0)% |
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CX-5 |
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5,244 |
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- |
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N/A |
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N/A |
5,244 |
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- |
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N/A |
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N/A |
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CX-7 |
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- |
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3,125 |
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(100.0)% |
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(100.0)% |
- |
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3,125 |
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(100.0)% |
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(100.0)% |
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CX-9 |
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2,116 |
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2,087 |
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1.4% |
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(2.7)% |
2,116 |
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2,087 |
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1.4% |
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(2.7)% |
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Tribute |
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- |
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135 |
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(100.0)% |
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(100.0)% |
- |
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135 |
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(100.0)% |
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(100.0)% |
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Total Vehicles |
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CARS |
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13,959 |
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18,649 |
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(25.1)% |
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(28.1)% |
13,959 |
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18,649 |
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(25.1)% |
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(28.1)% |
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TRUCKS |
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7,360 |
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5,347 |
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37.6% |
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32.1% |
7,360 |
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5,347 |
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37.6% |
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32.1% |
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TOTAL |
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21,319 |
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23,996 |
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(11.2)% |
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(14.7)% |
21,319 |
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23,996 |
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(11.2)% |
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(14.7)% |
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MEMO: |
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IMPORT CAR |
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12,478 |
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13,720 |
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(9.1)% |
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12,478 |
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13,720 |
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(9.1)% |
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IMPORT TRUCK |
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7,360 |
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5,212 |
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41.2% |
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7,360 |
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5,212 |
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41.2% |
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IMPORT TOTAL |
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19,838 |
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18,932 |
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4.8% |
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19,838 |
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18,932 |
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4.8% |
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DOMESTIC CAR |
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1,481 |
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4,929 |
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(70.0)% |
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1,481 |
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4,929 |
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(70.0)% |
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DOMESTIC TRUCK |
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- |
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135 |
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(100.0)% |
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- |
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135 |
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(100.0)% |
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DOMESTIC TOTALS |
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1,481 |
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5,064 |
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(70.8)% |
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1,481 |
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5,064 |
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(70.8)% |
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Selling Days |
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25 |
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24 |
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25 |
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24 |
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