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Ford and Sprint Bring Information to the Highway

15 March 2000

    *  Unique telematics business model leverages Sprint PCS expertise and
       services
    *  Partnership offers hands-free integrated in-vehicle solutions
    *  First mass market Web-connected phone for the car or the pocket


    DEARBORN, Mich. - Ford Motor Company today announced a strategic alliance 
with Sprint PCS, the leading wireless telecommunications provider in the United 
States, to deliver voice-activated digital wireless communications and Internet 
features to vehicles being produced this year.

    Sprint PCS' 100 percent digital nationwide wireless network will provide
in-vehicle communications and information offerings.  The service will enhance
Ford's current RESCU(TM) (Remote Emergency Satellite Cellular Unit) safety and
security telematics systems and will be offered on select 2001 Lincoln models
with optional Sprint PCS Wireless Web Internet features.

    "Our partnership with Sprint PCS will deliver affordable, new-millennium
technologies in the vehicle," said Brian Kelley, president - ConsumerConnect
and vice president - Ford Motor Company.  "We are moving away from the usual
automotive supplier relationships to a strategic partnership in this case
which will bring consumers the world's best technology at affordable prices."

    Andrew Sukawaty, Sprint PCS president said, "Today's announcement
underscores U.S. consumers' demand for anytime, anywhere access to voice
communications and information.  Together, Sprint PCS and Ford are extremely
well positioned to deliver a fully integrated suite of voice-activated mobile
voice and data services safely and conveniently to customers across the
country using our 100-percent digital nationwide PCS network, pioneering
Wireless Web service and Ford's industry-leading customer-focused approach to
telematics.  We're delighted to join forces with Ford to co-develop mobile
wireless products and services for our customers."

    The new system will include an integrated, portable Motorola StarTac dual-
band digital/analog phone designed specifically for Ford's telematics services
including Sprint PCS' advanced offerings.  Customers will be able to make
calls or access the Internet on various personalized services by using their
voice.

    "Ford's current telematics systems offer the safety and security of being
automatically connected in emergency situations," said Mike Ledford, global
director of telematics, Ford Motor Company.  "Now customers can safely access
the information and services they need without fumbling for a phone or using a
computer screen.  From day one, Ford has pushed for intuitive, voice-activated
menus and commands so our customers won't be distracted by flashy screens or
unwieldy information."

     "The 1990s saw the explosion of the Internet, and the '00s will bring a
constant connection to the Internet," said Ledford.  "To be a leader in this
revolution, Ford plans to offer telematics services to all customers worldwide
in the next several years.  More importantly, we'll deliver these new
technologies to our customers affordably and safely."

    Doug Pritt, vice president of business development for Sprint PCS, said:
"This strategic relationship should pave the way for Sprint PCS and Ford to
redefine how consumers communicate over a wireless device while driving.  In
addition to safety and convenience, we expect our two companies, leveraging
our core strengths, will accelerate the development of new telematics
products, services and features."

    In-vehicle services will include emergency and roadside assistance and
voice-activated phone service, including personalized information such as news
and stock quotes all on the Sprint PCS nationwide wireless network.  These
information services will be linked to a customizable homepage that can be
accessed on any Internet-connected personal computer.  Customers will even be
able to synchronize certain digital address books to the system's homepage to
allow voice speed dialing of hundreds of programmable numbers.

    "Ford was the first car company to offer in-vehicle telematics when we
introduced RESCU(TM) on the 1996 Lincoln Continental," Ledford said.  "We also
will be first to bring satellite radio, and will be a leader in bringing
affordable Internet services to our customers."