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THE PROFNET WIRE: Business & Technology - Hybrid vs. Fuel-Cell Cars Oct. 14, 2003

  ROUND-UPS

  Hybrid vs. Fuel-Cell Cars (11 experts)
  SEC to Revise Election Rules for Directors (continued, 3 experts)
  Investigation of Mutual-Fund Companies (continued, 1 expert)
  Do-Not-Call Registry (continued, 1 expert)

  LEADS

  1.  Airlines: Air France/KLM Merger Can Create A European 'Super-Carrier'
  2.  Business: Family-Owned Business Strategies
  3.  Business: CRM in the Pharmaceutical Industry
  4.  Corporate Strategy: Research and Development Goes Offshore
  5.  Economics: The Number of Dual-Income Families is Decreasing
  6.  Management: Resource Management is a Common Problem for Organizations
  7.  Marketing: The Urban Community Must Rely on Itself for Internet Needs
  8.  Marketing: Corporations are Realizing Value of Hand-to-Hand Marketing
  9.  Personal Finance: The Benefits of Charitable Giving
  10. Personal Finance: Survey Reveals Many Seniors Never Check Credit
  Reports
  11. Personal Finance: The Social Benefits of Homeownership
  12. Technology: 3D Computer-Generated Images are Now in High-Def Format
  13. Technology: Old PCs Can Bring Hidden Costs
  14. Technology: High-Definition Television is the Future of Entertainment
  15. Technology: CTO Requirements in a New Age of Technology
  16. Technology: Nanotechnology isn't Small in Potential
  17. Workplace: The Potential Perils of Workplace Blogging
  18. Workplace: Behavior Like Limbaugh's Exists in Corporate America

  ROUND-UP: HYBRID VS. FUEL-CELL CARS

  Following are experts who can discuss hybrid vs. fuel-cell cars:

1. DOUG NELSON, professor of mechanical engineering at VIRGINIA POLYTECHNIC INSTITUTE AND STATE UNIVERSITY, director of the DOE-sponsored Center for Automotive Fuel Cell Systems and faculty advisor to the Virginia Tech Hybrid Electric Vehicle Team: "Battery-based electric vehicles have a short range and long recharge time. In the long run, we'll see fuel-cell-powered cars. We're already seeing the electrification of automobiles and the cost of electrical components will soon equal about 35 percent of the total cost of a car. This electricity can be supplied by battery packs or a combination of batteries and engine power, but someday it will be easier to use fuel cells to supply all electrical power." Nelson: Phone: +1-540-231-4324 News Contact: Elizabeth Crumbley Phone: +1-703-231-9772

2. STANFORD OVSHINSKY, founder, president and CEO of ENERGY CONVERSION DEVICES (ECD OVONICS): "We believe both hybrids and hydrogen-fueled cars have the potential to make a great impact on our lives. Energy Conversion Devices has been developing technology for use in hybrids and hydrogen-fueled cars for decades. ECD Ovonics' storage technology can be applied to all internal combustion engine and fuel-cell vehicles, with the potential to be used in a variety of models from automakers. Hydrogen is widely recognized as the most promising path to our transportation future and we believe that this fuel leads to a logical short- and long-term solution. The hydrogen future is coming sooner than most people expected." News Contact: Sara Eisenberg Phone: +1-408-727-0351

3. THOMAS E. DRENNEN, professor of economics at HOBART AND WILLIAM SMITH COLLEGES: "Somewhere down the road, [hydrogen] is going to be the fuel source. It's going to be a huge battle as to how we get there. But this is where we have to move." Drennen is the principal investigator on a two-year project that started in Fall 2002 with Sandia National Laboratories in New Mexico and that is analyzing hydrogen-run cars and the possibilities of using hydrogen as a fuel. The team is using past research and data on hydrogen, as well as doing some investigating and projecting of its own, to create a computer simulation that will allow people to compare different options for hydrogen-based power sources." News Contact: Mary K. LeClair Phone: +1-315-781-3540

4. FRED HEILER, vice president of MAGNET COMMUNICATIONS LLC: "It's clear that these two vehicles types will coexist and complement each other for decades. Yes, hybrids are here now, because the concept involves a combination of existing technologies and marketable fuel-cell vehicles are definitely a few years away. However, one of the viable hybrid types will include a fuel cell as part of its propulsion system." News Contact: Fred Heiler Phone: +1-212-367-6855

5. JOE WIESENFELDER, automotive expert at CARS.COM, conducts comprehensive evaluation of every vehicle that hits the market (and those in development) and has an informed "reality check" opinion on the prospects for hybrid and fuel-cell cars: "I support both, but I'm skeptical of fuel-cell vehicles being a viable mass-market product in 10 years. I predict the timing to be closer to 20 because every piece in the puzzle -- cost, sources of hydrogen -- is still undetermined. In terms of hybrids, I don't believe they currently make enough of an environmental impact, although they are reliable and are showing signs of profitability." News Contact: Christina Hynes Phone: +1-312-856-8826

6. GLENN ZORPETTE, executive editor for IEEE SPECTRUM: "Hybrid cars are great for the immediate future. Fuel cells -- who knows? At best we are decades away from knowing whether or not they will survive and flourish." Zorpette: News Contact: Lisa Dean-Kluger Phone: +1-212-896-1229

7. SCOTT SAMUELSEN, director of the National Fuel Cell Research Center at the UNIVERSITY OF CALIFORNIA AT IRVINE, is available to discuss President Bush's recommendation that $1.2 billion in federal funding be dedicated to hydrogen fuel-cell development. Samuelsen is an international expert on fuel-cell power generation and the use of alternate fuels such as hydrogen. He is editor of a book series on energy, combustion and the environment, and is director of PARCON, the Pacific Rim Consortium in Energy, Combustion and the Environment. News Contact: Tom Vasich Phone: +1-949-824-6455

8. STEPHEN PETRANEK, editor-in-chief of DISCOVER MAGAZINE, is a expert in science and technology and has appeared most recently on "Nightline" discussing artificial intelligence, on MSNBC discussing space technology, and on "Good Morning America" showcasing technology of the future. Petranek recently addressed the prestigious TED (Technology, Entertainment, Design) Conference, providing insight into the greatest scientific threats confronting the world. News Contact: Danielle Rhoades Phone: +1-212-576-2700, ext. 242

9. ANDREW A. FRANK, professor of mechanical and aeronautical engineering at the UNIVERSITY OF CALIFORNIA AT DAVIS, is an expert on gasoline-electric hybrid vehicles. Under his direction, UC Davis engineering students have converted vehicles, including Ford Taurus and Mercury Sable sedans and Chevrolet Suburban and Ford Explorer SUVs, into fuel-efficient gasoline-electric hybrids with performance equal to or better than standard models. Frank advocates a "plug-in" hybrid design in which vehicle batteries can be charged from a domestic power outlet, cutting fueling costs. The award-winning UC Davis team is a regular participant in the national FutureCar and FutureTruck competitions and in Michelin's Challenge Bibendum event. Frank: Phone: +1-530-752-8120 News Contact: Andrew Fell Phone: +1-530-752-4533

10. ROBERT HALL, environmental fleet manager for UPS, can discuss the fact that the two technologies are at different points in development and that UPS believes hybrids are a good bridge to fuel cells. Currently, UPS operates a fuel-cell vehicle in its German fleet and will introduce fuel-cell delivery vehicles in its U.S. fleet by early next year. News Contact: Jackie Leonard-Tackett Phone: +1-314-982-0283

11. DR. GEORGE HOFFER, professor of economics at VIRGINIA COMMONWEALTH UNIVERSITY, is a nationally recognized automotive authority and economist on transportation -- automotive, airplane and trains. Hoffer: Phone: +1-804-828-7089 News Contact: Fran E. Altman Phone: +1-804-827-1801

ROUND-UP: SEC TO REVISE ELECTION RULES FOR DIRECTORS (continued)

ProfNet added the following to items posted previously at http://www.profnet.com/organik/orbital/thewire/lst_leads.jsp?iLRTopicID=608

1. JANE WHITT SELLERS, partner with MCGUIREWOODS LLP: "The proxy access rules proposed, if adopted, will make a major change in the relationships between public companies and their shareholders and in the extent to which the SEC has involved itself in corporate governance. The triggering conditions for shareholders to name director nominees in the company's proxy materials would be fairly difficult to meet, so actual use of the new procedures would likely be a rare occurrence. However, the presence of the procedures and the threat of their use will create new negotiating leverage for large shareholders seeking to effect change at public companies. Whether this leverage, or the boards of directors it could create, will benefit corporate governance or performance is questionable." Sellers: Phone: +1-804-775-1054 News Contact: Molly Remes Phone: +1-804-775-1913

2. ROBERT L. KOHL, partner in the corporate governance practice at KATTEN MUCHIN ZAVIS ROSENMAN: "In my view this whole exercise is wrong-headed. I think the combination of the about-to-be-adopted SRO rules requiring strictly independent board majorities and independent board committees and the stricter duty of care standard that the Delaware courts have recently adopted (i.e., the Disney case) will result in far more careful and responsive boards, without opening up the process to special- interest groups -- like unions -- with concerns that may have nothing at all to do with the overall business health of the company." News Contact: Kevin Aschenbrenner Phone: +1-604-689-1159

3. DENNIS BLOCK, co-chair of the corporate/M&A department, and LOU BEVILACQUA, partner in the same department, at CADWALADER, WICKERSHAM & TAFT, can discuss how the new SEC rules stand to impact the way corporate boards operate; the major concerns of those who oppose the new rules; what the major governance concerns are currently facing corporate boards; the impact these new rules stand to have on investor confidence; what makes a truly independent board member; how the role of board members changed post-Enron; and what board "best practices" all companies should aim to employ. News Contact: Jeff Dahncke Phone: +1-212-445-8363

ROUND-UP: INVESTIGATION OF MUTUAL-FUND COMPANIES (continued)

We've added the following to items posted previously at http://www.profnet.com/organik/orbital/thewire/lst_leads.jsp?iLRTopicID=68

1. HOWARD GOLDMAN, partner at MANAGEMENT ASSOCIATES and author of "Choose What Works: The Proven Secrets to Professional Greatness," claims the widespread practice of tying executive compensation to the financial success of companies could have been handled differently: "Dick Grasso, former chairman and CEO of the New York Stock Exchange, and other fallen CEOs, may have failed bridging the connection between themselves and the workforce in important ways." News Contact: Erin Flynn Phone: +1-917-213-0936

ROUND-UP: DO-NOT-CALL REGISTRY (continued)

ProfNet added the following to items posted previously at http://www.profnet.com/organik/orbital/thewire/lst_leads.jsp?iLRTopicID=500

1. SUE GODAR, Ph.D., professor of marketing and management at WILLIAM PATERSON UNIVERSITY, is a specialist in e-marketing and privacy issues. Godar can comment on marketing (global and national) telemarketing, product planning and management, the ethics of mobile commerce, privacy and civil

liberties issues in marketing, e-marketing and consumer behavior. News Contact: Phillip Sprayberry Phone: +1-973-720-2444

LEADS

1. AIRLINES: AIR FRANCE/KLM MERGER CAN CREATE A EUROPEAN 'SUPER-CARRIER'. JOSEPH F. LAUGHLIN, vice president of OAG DATA, AMERICAS: "The merger of Air France and KLM, coupled with the possibility of Alitalia joining, will have a huge effect on the dynamics of the airline industry, particularly in Europe. The organization that could result from the merger negotiations would be by far the biggest in Europe -- almost 100 percent bigger than its nearest rival -- if all three carriers are involved. It remains to be seen whether this will lead to further consolidation within the industry. However, what this merger has done is create a potential European 'super carrier' that can break into the top five global airlines -- completely dominated by the U.S. carriers." News Contact: Dana Kessler Phone: +1-312-970-5800

2. BUSINESS: FAMILY-OWNED BUSINESS STRATEGIES. PAUL RICH, principal and business adviser for the Siegel Rich division of ROTHSTEIN KASS: "Stresses caused by the rapidity and degree of change in business and the culture at large put pressure on the family-owned business owner. They may overlook the need to focus on the core function of their business. Family-owned enterprises have uniquely important estate tax issues and need careful consideration of their advanced tax and succession planning challenges. Management activities, such as measuring business performance, finding executive talent, analyzing billing and collection procedures, and techniques on how to share the profits or set compensation, all need a high level of consideration for the prosperity of the business." News Contact: Shakira Brown +1-973-994-0064, ext. 2342

3. BUSINESS: CRM IN THE PHARMACEUTICAL INDUSTRY. BILL KARL, co-founder and CEO of INTRASPHERE TECHNOLOGIES, a New York City-based technology consulting and systems integration firm: "The goals of pharmacetuical CRM projects in 2004 are limited to improving customer retention and productivity. Pharmaceutical companies will continue to invest strongly in analytical and operational CRM in 2004. However, weakness in infrastructure and channels must be addressed if returns are to be maximized over the long term." News Contact: Steven Blinn Phone: +1-212-675-4777

4. CORPORATE STRATEGY: RESEARCH AND DEVELOPMENT GOES OFFSHORE. WOO SONG, chairman of INTRASPHERE TECHNOLOGIES: "Many companies are now outsourcing selected research and development projects and tasks to offshore outsourcers in second- and third-world countries. Users considering outsourcing in search of lower costs should give consideration to the associated risks, including the problem of translating needs across cultural differences and the need to safeguard intellectual property. Users should also remember that lower cost is often the enemy of innovation and can result in lower quality." News Contact: Steven Blinn Phone: +1-212-675-4777

5. ECONOMICS: THE NUMBER OF DUAL-INCOME FAMILIES IS DECREASING. JOHN A. CHALLENGER, CEO of CHALLENGER, GRAY & CHRISTMAS, INC.: "What has been missing in the reporting on the economy, and particularly the outlook for consumer spending, is the collapse in the number of dual-income households. Have retail holiday spending forecasters considered the huge implication of suddenly going from two earners per household to one? It cuts an average of $31,000 from annual income. The number of married-couple families with both husband and wife employed fell by $368,000 in 2002 to $28,873,000. It was the first decline since the government started reporting on the employment characteristics of families in 1994." Challenger: +1-312-332-5790 News Contact: Herbert H. Rozoff Phone: +1-847-562-1955

6. MANAGEMENT: RESOURCE MANAGEMENT IS A COMMON PROBLEM FOR ORGANIZATIONS. LUIZ CARVALHO, CEO of PROUDFOOT CONSULTING, can discuss global productivity: "Many organizations have clear strategies, but it is the management of their resources, as well as the execution of those strategies that are the most common problems. An organization's ability to handle the day-to-day requirements of its customers, people and vendors has

a greater impact on the bottom line than the 'big' problems, yet management's attention is often on the latter." News Contact: Peter Kohn Phone: +1-212-595-7769

7. MARKETING: THE URBAN COMMUNITY MUST RELY ON ITSELF FOR INTERNET NEEDS. MELCOLM COPELAND, president and CEO of BUYHIPHOP.COM: "The urban community needs to look inward and realize the value of relying upon ourselves for all of our Internet needs. With urban culture continuing to gain prominence throughout the world, the young MC or aspiring DJ needs an online community on which they can rely. We, the current generation of urban culture who have lived through the fall of the dot-com era, are now living through the midst of another cultural revolution -- one in which urban lifestyle is becoming corporate. Ownership and creation via the Web allow urbanites to create avenues allowing them more fans, to sell more CDs or sign an artist." News Contact: Ronn Torossian Phone: +1-212-999-5585

8. MARKETING: CORPORATIONS ARE REALIZING VALUE OF HAND-TO-HAND MARKETING. SHAWN PREZ, president and CEO of POWERMOVES and former executive of Sean "P. Diddy" Combs' Bad Boy Entertainment: "Chalking on the sidewalk, guerilla graffiti and non-traditional marketing are experiencing tremendous growth during the downturn in the economy. The streets are often the most effective and cost-efficient way to make products hot. During today's difficult economic times, 30-second advertisements on network stations and billboards in Times Square are being frowned upon, and more and more corporations are realizing the core value of hand-to-hand marketing combat." News Contact: Ronn Torossian Phone: +1-212-999-5585

9. PERSONAL FINANCE: THE BENEFITS OF CHARITABLE GIVING. KAREN E. SCHMIDT, financial advisor and branch office co-owner for AMERICAN EXPRESS FINANCIAL ADVISORS: "As the year ends and tax season nears, now is the best time to look at smart deductions for 2003 tax filings. The holidays are the perfect time to consider charitable giving. The greatest benefit of charitable giving is the knowledge that you've helped make a difference in the lives of others. At the same time, charitable giving can also provide tax breaks so long as you are aware of some rules and keep track of what you've donated." News Contact: Shakira Brown +1-973-994-0064, ext. 2342

10. PERSONAL FINANCE: SURVEY REVEALS MANY SENIORS NEVER CHECK CREDIT REPORTS. ROBERT J. BARRETT, president and CEO of INCHARGE INSTITUTE, can comment on a national survey by InCharge, which states that 51.4 percent of people over age 60 admitted they have never checked their credit reports: "This is truly alarming. This is just another example of seniors being victimized, particularly by those who may be more technologically savvy. At a time when ID theft is considered by the FBI to be the fastest-growing crime in America, it is more important than ever to stay on top of this." Barrett: +1-407-532-5599 News Contact: Carrie Forti Phone: +1-202-654-1737

11. PERSONAL FINANCE: THE SOCIAL BENEFITS OF HOMEOWNERSHIP. JOSEPH M. FARELLA, executive vice president for AMERICAN UNITED, the Mountainside, N.J.-based mortgage banker and co-sponsor of Homeownership Now: "While the economic benefits of homeownership are well known, the equally important social benefits of homeownership are making a significant contribution to society and civic life. With Homeownership Now, we concentrate on making the benefits of homeownership a reality for thousands of New Jersey residents." News Contact: Michelle Sanders Phone: +1-973-763-1353

12. TECHNOLOGY: 3D COMPUTER-GENERATED IMAGES ARE NOW IN HIGH-DEF FORMAT. PAULA LUMBARD, founder and CEO of FOOTAGEBANK: "For the first time ever, 3D CGI is available in HD format as an inexpensive special-effects option for television, commercial and movie producers. Converting computer-generated 3D animation images to HD is a laborious process, as HD animation takes up to four times longer to process than standard definition animation. Each frame of HD video is 1920 x 1080 pixels wide, running at 30 frames per second. This is a tremendous amount of data, with each frame averaging a whopping six megabytes. It's taking us weeks to convert 20-second CGI to HD." News Contact: Becky Sniffen Phone: +1-510-531-1710

13. TECHNOLOGY: OLD PCs CAN BRING HIDDEN COSTS. JOHN THOMPSON, vice president and general manager for HEWLETT-PACKARD: "If small-business owners think they're saving money by holding on to their old PCs, think again. There can be hidden costs to using the approximately 164 million old PCs that are currently in the global workforce. Machines four years or older often begin to fail as they start to reach their end of their design cycle." News Contact: Alan Phillips Phone: +1-212-885-0335

14. TECHNOLOGY: HIGH-DEFINITION TELEVISION IS THE FUTURE OF ENTERTAINMENT. KRISTEN COX, president and founder of Los Angeles-based 16X9 PRODUCTIONS and a recent inductee into the Academy of Digital Television Pioneers: "Chances are, you've heard a lot about High Definition (HD) TV, but aren't quite sure how to separate the hype from the reality. Broadcasters, consumers and producers have long anticipated the transition to HD, but it's been slow going, and cable companies have not been eager to make the transition to the `digital revolution.' HD, though, has steadily made significant advancements, putting pressure on the cable stations to deliver HD programming and signaling that the time for this new technology is now." News Contact: Carla Thompson Phone: +1-214-547-8784

15. TECHNOLOGY: CTO REQUIREMENTS IN A NEW AGE OF TECHNOLOGY. CHRIS SHIPLEY, producer for DEMOMOBILE: "This is an amazing time to be working in the technology industry. In little more than 30 years, we've seen technology break out of its glass house to find a place on nearly every desktop in almost every business. In this new type of organization, it is no longer enough to be a CTO with an engineering degree. The new CTO is an engineer turned MBA who understands the business as well as network protocols and programming languages. In response, technology vendors must speak the language of business fluently if they intend to sell their technology to the emerging enterprise." News Contact: Carla Thompson Phone: +1-214-547-8784

16. TECHNOLOGY: NANOTECHNOLOGY ISN'T SMALL IN POTENTIAL. GIRISH SOLANKI, industry manager with FROST & SULLIVAN/TECHNICAL INSIGHTS: "Nanotechnology involves working at the nano level (10-9 m), but being small doesn't necessarily mean the potential is small, too -- far from it. Nanotechnology is, in fact, an 'enabling' technology. That is, it can substitute existing technologies and, as a result, be employed in virtually any sector. However, it appears the sunrise sectors for nanotech application are electronics and computing; chemicals and materials; defense and security; medical and healthcare (including biotechnology); fabrication and instrumentation; and consumer (including food, 'intelligent fabrics,' resilient sportsgear, etc.)." News Contact: Julia Paulson +1-210-247-3870

17. WORKPLACE: THE POTENTIAL PERILS OF WORKPLACE BLOGGING. CHRISTOPHER WOLF, partner at PROSKAUER ROSE LLP: "The potential perils of workplace blogging are so great that I advise clients not to start them. People are just more casual in the stuff they put on the Internet. Recording one's thoughts can lead to problems for both the employer and the employee because it becomes readily available for all to see." News Contact: Luis Mocete Phone: +1-212-969-3061

18. WORKPLACE: BEHAVIOR LIKE LIMBAUGH'S EXISTS IN CORPORATE AMERICA. CONNIE WONG, founder of CSW GLOBAL: "ESPN's Rush Limbaugh says Donovan McNabb is unjustly hyped because the media wants a black quarterback to succeed. Pulling the race card on behalf of the media reinforces the stereotype that skin tone is linked to skill and performance. Rush Limbaugh's choice to comment on skin tone versus skill in order to achieve higher ratings is simply manipulative and irresponsible. The same unfortunate cycle exists in corporate America." Wong: +1-203-426-4419 News Contact: Judith Lederman Phone: +1-914-472-9072

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PRNewswire -- Oct. 14